Case Study

Thalappakatti Biriyani

Thalappakatti Biriyani

Pages 2 Pages

About Thalappakatti Biriyani The Thalappakatti Biriyani Hotel’s roots can be traced all the way back to 1957. It was founded in Dindigul by Mr. Nagasamy Naidu under the name Anandha Vilas Biriyani Hotel. He always wore a turban called THALAPA (a traditional head dress), which over the years became synonymous with his brand and cooking styles, earning him the nickname “Thalappakatti Naidu” , which would eventually become the name of the bra

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