Ready to ignite your mobile growth? Visit branch.io to request a demo or get started today. ©2018 Branch TBS and TNT Drive Massive Increases in View-to-Install Rates with Branch TBS and TNT, started by Turner Broadcasting in 1976 and 1988, respectively, have enriched the lives of hundreds of millions of American television viewers. With the TBS and TNT apps, viewers can easily watch their favorite shows on-the-go and on-demand. The Turner team knew mobile was having an increasing influence on viewer behavior. As soon as they discovered that Branch’s deferred deep links are able to route users to specific in-app content from any channel and platform—even through the app install process—they realized that Branch would be the key to optimizing user acquisition and engagement. To

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