TARGETED DISPLAY ADVERTISING SOLUTIONS p CASE STUDY SITE RETARGETING Watters is the brainchild of designer Vatana Watters. For over 30 years, it has been the leader in offering luxurious designer bridal gowns, innovative bridesmaids dresses, classic special occasion dresses for mothers of the wed- ding, and adorable dresses for flower girls and junior bridesmaids around the world. Selling primarily at trunk shows and in third-party retail stores, Watters partnered with ReTargeter to redirect re- cent shoppers and attract casual browsers back to the site. “With our company serving such a specific niche, it is even more important for us to cast a wide net to reach new shoppers, while continuing to re-engage those previously at the Watters site. ReTargeter has intricately worked si

Join for free to read