Case Study

Take Off To Landing

Take Off To Landing

Pages 4 Pages

Take Off to Landing: easyJet drives commercial value by optimizing online experiences F ounded in 1995 with a call center operation and just two routes, it now boosts over 200 aircraft travelling over 600 routes across 3 countries – and transports more than 60 million passengers a year. Its website – easyjet. com – was first launched in 1997 and has since become the company’s biggest sales channel. easyJet is not the world’s third most

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