Case Study

Taft School: Best-in-Class Website Redesign

Taft School: Best-in-Class Website Redesign

Pages 5 Pages

Taft School: Best-in-Class Website Redesign Spotlight Few things age well in our world. Alas, websites are more vulnerable than most. Take Taft School in Watertown CT, where the school's web developer built the site herself. It made managing elements of student life like elections, registration and athletics much easier. It looked good to boot. End of story, at least for a time. Fast forward to 2016. Taft's Director of Marketing and Communications Kaitlin Orfitelli says her school's former site was about ten years old—webologically speaking, more than vintage. Featured Above: Taft's New Award-Winning Best-in-Class Design The school was well aware it needed to update its online image. It issued a Request for Proposals before Kaitlin was on staff. Administrators at the top-notch institution

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