Streamlining A Telecom Provider’s Door-To-Door Sales Strategy With An Intelligent App
Streamlining A Telecom Provider’s Door-To-Door Sales Strategy With An Intelligent App
4 Pages1 CASE STUDY STREAMLINING A TELECOM PROVIDER’S DOOR-TO-DOOR SALES STRATEGY WITH AN INTELLIGENT APPCASE STUDY: STREAMLINING A TELECOM PROVIDER’S DOOR-TO-DOOR SALES STRATEGY WITH AN INTELLIGENT APP The client is a leading provider of TV, DVR, and VOD services in Germany. Since starting out as a cable company, the business’s service mix has grown over the years to also include internet, phone, and radio services for both German consumers and businesses. THE CHALLENGE: DEVELOP A NEXT-GEN D2D SALES APP When the client’s business was acquired, the parent company expanded its offering to include fixed-line cable coverage – a service not previously provided by the acquirer, a mobile and DSL specialist. As with any entry into a new business segment, the parent company’s acquisition of
