Spotlights extends SEO benefits of Ratings & Reviews to category-like pages When it comes to driving traffic to your site, optimizing search is key to the strategy. According to a study by Nielsen and GroupM UK, 94% of users click organic search results. Plus, Moz.com has found that 70% of all organic clicks are received by the top 5 results. Making sure that your website is ranked well for multiple keywords is key to success. Bazaarvoice Sp

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