Sports Facility Market & Feasibility Analysis Danville, Virginia HSP studied the feasibility of developing a sports complex within Danville city limits. The goal of the Project was to expand the capacity of sports programming for residents and to generate economic impact and revenue from regional and national tournaments and events. HSP analyzed opportunity for a new complex by determining the existing supply of sports and recreation facilities in Danville and the surrounding areas. HSP identified gaps in quality and size of the facilities, as well as the local demand for a new complex. HSP found that the location and accessibility of Danville limited the upside for attracting more tournaments and events. That is not to say that there was no opportunity, but there were natu

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