Southeastern Grocers LLC, parent company and home of BI-LO, Harveys, Winn-Dixie and Fresco y Más grocery stores, is the fifth-largest conventional supermarket chain in the U.S. and the second-largest conventional supermarket in the southeast based on store count. These subsidiaries employ more than 50,000 associ- ates who serve customers in more than 700 grocery stores, liquor stores and in-store pharmacies. The Challenge As a retail business with strong southern roots, Southeastern Grocers often seeks to hire talent within their own local, loyal customer base. It was then unsettling when Randy Schaublin, senior direc- tor of HR shared services, realized Southeastern Grocers offered a poor and fragmented candidate experience that not only impacted hiring goals but also was not

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