Case Study

South African news site increased engagement across platforms with Wochit

South African news site increased engagement across platforms with Wochit

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CUSTOMER SUCCESS - News24 South African news site increased engagement across platforms with Wochit News24 is the most popular news website and mobile app in South Africa, boasting more than 6 million unique monthly visitors. After a year of using Wochit to create social videos, the number of team members able to create content nearly doubled and views soared by 42.7% on YouTube, with over 80% completion rate for website videos. “Reality is that if you don’t tell your stories in video, you are stuck. There is no such thing as video journalism. It’s journalism. Across platforms.” - Jerusha Sukhdeo, Head of Video, News24 THE CHALLENGE As an established news website in its market, News24 always keeps a lookout for creative and disruptive ways to expand its audience and interact with the

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