1 © 2018 SIMILITY This top financial institution provides a comprehensive line of banking, investment, mortgage, trust and payment services products to consumers, businesses and institutions. It aims to make banking safe, simple and convenient. The bank’s unique blend of relationship teams, branches and ATM network, along with mobile and online tools, allow customers to bank how, when and where they prefer. BUSINESS OBJECTIVE Consumer behavior has fundamentally changed, shifting from physical to more complex digital interactions. Businesses no longer have the assurance of verifying an individual’s identity in person and instead must rely on a variety of authentication methods that introduce friction into the customer experience, for which expectations are higher than eve

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