Enigmo Co., Ltd. Tokyo, Japan enigmo.co.jp Industry Retail & Consumer Goods Software & Technology Solution EdgeWorkers Shopping the world with BUYMA, the secure and easy shopping service BUYMA is a marketplace operated by Enigmo where people can purchase items from individual buyers, referred to as “personal shoppers,” around the world. Consumers can buy fashion items from overseas brands that are difficult to obtain in Japan, new brands that are not yet available in Japan, or other products that have special, personal value — all for a reasonable price. Personal shoppers compete to curate local products, list them on the site, and sell them to other individuals in consumer-to-consumer transactions. This unique business model has attracted attention since BUYMA started in 2005. Si

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