Customer Case Study 1 © 2014 Cisco and/or its affiliates. All rights reserved. This document is Cisco Public Information. intu engages shoppers with free, high-quality Wi-Fi access and new apps delivered through Cisco Connected Mobile Experiences (CMX). Challenge With 400 million customer visits, including over 30 million unique customers every year, intu is one of the biggest names in retail in the United Kingdom. Of intu’s 20 shopping centers, 12 are regarded among the top 25 shopping centers in the region. Part of intu’s success can be attributed to its innovative and forward-thinking approach to technology. While online sales could be seen as a threat, intu has embraced digital with the area’s first multichannel transactional shopping center, intu.co.uk. “Going to an intu sh

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