© Red Lorry Yellow Lorry Communications Ltd Severn Trent Water Implemented a new tone of voice across the business and refreshing all standardised customer literature. Aims ? Align customer communications to the new Severn Trent Water tone ? Reduce the volume of outbound freeform letters being issued by a minimum of 20% ? Improve the standard of written customer communications across the business Project ? Refreshed 1000 letter templates across c

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