Application Seat cushions Innovative ideas certainly pay off. This has now been demonstrated by Günter Wich- ert, from Witten, Germany. Thanks to his multifunctional seat cushion named “Fritz dein Sitz”, which also doubles as a beverage tray, he is among the winners of the competition titled “WANTED: Germany’s brightest business ideas”. Upon the occa- sion of the prize-awarding ceremony at the Adlon Hotel in Berlin, he received his 25,000-euro

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