Case Study

Rusnak BMW

Rusnak BMW

Pages 3 Pages

Dealership kicks customer care and car buying experience into overdrive It’s a huge challenge. Today TV, movie and video game producers have to accommodate every conceivable platform from smart phones with tiny 4" touch screens to home theaters producing 10-foot 3D images. Rusnak BMW ® is one of the nation’s most successful automobile dealerships. With nearly 45 years in business and 11 locations offering nine different makes of cars, the deal

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