Case Study

Roborock Finds Taboola Video Reaches More Audiences at Scale Than Other Leading Video Platforms

Roborock Finds Taboola Video Reaches More Audiences at Scale Than Other Leading Video Platforms

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Roborock Finds Taboola Video Reaches More Audiences at Scale Than Other Leading Video Platforms CaseStudy completed views 4.23M impressions 18.04M Decrease in Cost Per Thousand Views (CPM) since 2020 25% “Taboola has been helpful when it comes to collecting data and providing advice on creative strategies. Also, their account management is very hands on, which saves us a lot of time.” - Chris Wang, Digital Marketer, Beijing Roborock Technology Co., Ltd. HOME GOODSCaseStudy CaseStudy COMPANY Roborock designs their range of robot vacuums, and cordless stick vacuums, to work so effectively that people are empowered to spend more time on the things they love and less time on chores. CHALLENGE Expand Roborock’s reach outside of Facebook and Google, while keeping CPM within targ

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