Case Study
Road Crew
Road Crew Topic: Drink driving Organisation: Wisconsin Department of Transportation Location: Wisconsin (USA) Dates: 2000 to ongoing Budget: US$870,000 (2000 to 2007) Website: www.roadcrewonline.org Contact: Michael Rothschild Email: mrothschild@bus.wisc.edu Overview Based in Wisconsin, USA, Road Crew was one of five projects funded by the National Highway Traffic Safety Administration, seeking a five per cent reduction in alcohol-related crashes in the pilot communities. Pioneered in several rural Wisconsin counties, it represents an innovative approach to drink driving. Before drinkers go out for the evening, they arrange a ride with Road Crew. Vehicles pick up customers at their home, drive them around from bar to bar, and