RMI Increases Conversions for Home Warranty Provider Response Mine Interactive (RMI) is an industry-leading digital marketing services firm. They combine data-driven performance marketing with their own in-house call center to generate customers for many of the biggest brands in home services, retail, and healthcare. RMI uses a wide mix of both online and offline marketing strategies to drive phone leads into their call center to convert to sales. RMI uses DialogTech for attribution to identify which of their marketing channels, campaigns, keywords, and webpages drive the highest quality inbound sales calls. When consumers call, RMI also uses DialogTech to automate the qualification, so RMI’s call center agents can focus on callers interested in making a purchase. “We’ve been using DialogT

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