CASE STUDY: Retail - Luxottica powered by: The Brief Luxottica required the ability to deliver very high volumes of SMS reminders to customers to pick up their glasses across their 300 retail outlets Australia wide. The Solution Optus/redcoal provided Luxottica with a customized .NET Web Service interface mapped to existing Optus SMS Toolkit methods. In addition, return values were also customised to convey information required specifically b

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