EVERY INTERACTION MATTERS CASE STUDY Regional Transportation Authority Embraces Invitational Leadership SHAPIRO COMMUNICATIONS / shapirocommunications.com Regional Transportation Authority / CASE STUDY / 1SHAPIRO COMMUNICATIONS / shapirocommunications.com Regional Transportation Authority / CASE STUDY / 2 Shapiro Communications met with senior management to engage in a discovery process to uncover root causes for low employee morale. Working together, defi - ciencies were identified and goals were determined. Due to a lack of cohesion amongst the agency’s various teams and departments, the best course of action was to use an upcoming annual company summit to address these issues, with Shapiro Communications acting as facilitator amongst the multiple summit teams. Shapiro met i

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