The challenge Regal Fish has over20 years’ of experience supplying top quality fish and seafood to its ever-growing customer base. The company delivers on a10-week cycle and relies on its call centre to schedule upcoming orders. “We had a basic bespoke system that didn’t link to stock or Sage, which we used for our finance,” says Vicky Griffiths, business system manager for Regal Fish.“Originally, call centre staff had to write out the orders tha

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