Making Social Media Add Up Effective full-funnel strategy using Sponsored Content and Lead Gen Forms results in 34% higher CTR and 96% lower CPL for Refinitiv Headquarters: London, England | No. of Employees: 10,000+ | Industry: Financial Services “Personal relationships play a vital role in the Asian business culture and 2020 continues with evolution in this space. However, unique events have brought new challenges. LinkedIn Marketing Solution’s data and technical capabilities enable the same tailored client engagement with meaningful content to reinforce current connections and establish new relationships, solving challenges” Aubrey Lin Social Marketing Lead - APAC, Refinitiv Challenge Solution A financial market data and infrastructure giant, Refinitiv services more

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