The Challenge Today’s consumer-facing web applications are data-intensive, social, and have to be ready for unpredictable user behavior. But because they generate revenue, outages are not an option – so vendors such as ReelSurfer seek to establish bulletproof, scalable infrastructures. When ReelSurfer’s founders decided to launch as a free online service, they knew that in terms of infrastructure, they would need to be ready for anything. Th

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