Case Study
Redesigning as a One-Person Team: Tips for a Successful Website Launch
Redesigning as a One-Person Team: Tips for a Successful Website Launch [The King's Academy Case Study] One-stop-shop marketing "departments" tend to be the norm in independent schools. On your own, you're required to send emails, create print advertisements, plan events, and even manage the website — and you're feeling a little frustrated because those marketing classes taught you nothing about basic HTML! With so many duties on your plate, it's hard to prioritize to-do items, or even dedicate an extended period of time to a specific project. And if web design isn't your niche, you may leave it on your backburner. However, according to Kriss Hayward, The King's Academy's Public Relations Director, redesigning a website is a project that can be done on your own — and it's absolutely n