RECRUITMENT MANAGEMENT PLAN REDUCES TIMELINE BY 35%

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A Phase II onychomycosis trial aimed for 460 patients across 25 U.S. and Canadian sites. IQVIA Biotech implemented a Recruitment Management Plan (RMP) combining targeted radio and TV advertising with ongoing performance analysis. This approach recruited 443 patients in 33 weeks versus the 52 weeks projected, reducing the timeline by 35%. IQVIA exceeded expectations, enrolling 83% of patients despite being tasked with only 60%. The plan optimized spend, used less than two-thirds of the budget, and improved predictability through real-time enrollment tracking.

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RECRUITMENT MANAGEMENT PLAN REDUCES TIMELINE BY 35%

RECRUITMENT MANAGEMENT PLAN REDUCES TIMELINE BY 35%

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