Jasmin Romic launched Quiddity after noticing her family-owned construction business's lean 2.5-person finance team matched the output of a friend's 10-person department at a similar-sized firm. She and her sister founded the company to deliver enterprise-level professional support and efficiency to small and medium-sized businesses (SMBs), maximizing value for organizations of any size. Smartsheet empowers Quiddity to save clients thousands of hours per year by streamlining business services, enabling SMBs to achieve high-volume work with minimal staff and overcome barriers like limited training or legal knowledge gaps through automated, efficient workflows.

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