A key strategic goal for QPAC in 2009 was to grow online ticket and merchandise sales as well as expand into the online travel, entertainment and accommodation market. They aimed to position QPAC alongside other market leaders including Ticketek. Their strategy for QTIX, QPAC’s ticketing arm, was to increase ticket sales from 800,000 to 1 million in 12 months, plus double the percentage of online sales. It was important to sell more ti

Join for free to read