Green Mountain at Fox Run is a retreat center in Vermont exclusively for women who struggle with weight, emotional and binge eating, and food addiction. They are the oldest establishment of their kind in the country, and women come from all over the world for the life changing experience they offer. After providing thought leadership for 30 years in both academic circles and popular culture, Green Mountain had built a healthy brand reputation and strong organic search traffic. However, after a number of problematic website changes and re-launches, the Green Mountain team noticed a sharp drop in their organic search traffic. After months of effort working with multiple firms, Propecta stepped in around November, 2016, and in just a few months, halted and reversed the downward spir

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