Telling a Better Story A demand for deeper level of analysis led Principal Global Investors to eVestment. “Once we started using eVestment to run reports and do universe and peer comparisons, it created an appetite. It went from being a ‘nice-to-have’ to a ‘need- to-have’ level of information before going into meetings, ” Foll said. “Now we have an opportunity to tell our story, to better position ourselves and to highlight what is different about us. ” Principal Global Investors found that “eVestment was far more robust, not only in the data it collected, but the intelligence you could draw from it. With some of the others, the extent to which you could run analysis stopped at performance and risk statistics. If you wanted to dig any deeper, there was really no comparison

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