PRIA 2011 GOLDEN TARGET AWARDS CATEGORY 7: INTERNAL COMMUNICATION 1 ‘BEST IN CLASS’ INTERNAL COMMUNICATION MANAGEMENT THROUGH SNAPCOMMS 1 PRIA 2011 GOLDEN TARGET AWARDS CATEGORY 7: INTERNAL COMMUNICATIONPRIA 2011 GOLDEN TARGET AWARDS CATEGORY 7: INTERNAL COMMUNICATION 2 ‘BEST IN CLASS’ INTERNAL COMMUNICATION MANAGEMENT THROUGH SNAPCOMMS AWARD SUBMISSION CONTENTS: 2 Executive Summary 3 Situation Analysis 4 Goals and Objectives 5 Research 6

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