Case Study

PreSonus Rocks Out Entrepreneurship— with Help From a Wingman

PreSonus Rocks Out Entrepreneurship— with Help From a Wingman

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Case Study PreSonus Rocks Out Entrepreneurship— with Help From a Wingman PreSonus co-founder Jim Odom was an electrical engineer by trade and a musician at heart. These two passions lead to the birth of PreSonus, a world-class producer of recording systems, software, mixing systems, and other music technology built “by musicians, for musicians.” PreSonus had at least one thing in common with many pre-eminent rock band superstars—garage days. Founded in Jim Odom’s garage, PreSonus’s early success soon lead it to relocate to the high-tech Bon Carre’ Business Center in Baton Rouge, LA, where the company met VENYU. The company’s IT Manager Chris Hare has been with the company for more than six years. He says that VENYU and Presonus go way back to the early times: “In those day

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