CHALLENGE The innovation team at Premera Blue Cross was charged with developing new ideas for solving customer pain points and bringing healthcare into the 21st century. While the team realized the best ideas would likely come from its employees, there was no effective system in place to gather those ideas, collaborate across the organization, and find new, customer-centric opportunities. SOLUTION To enable companywide participation in innovation, Premera Blue Cross chose the Planview Spigit TM innovation management solution to easily engage employees across four campuses, as well as telecommuters, in the innovation process. The company-wide launch of Spigit generated nearly 450 fresh ideas over six weeks and participation from 73 percent of employees. Premera Blue Cross Transfo

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