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Prediction Markets: this company saw the future of its products and competition months in advance.

Prediction Markets: this company saw the future of its products and competition months in advance.

Consensus Point
Pages 2 Pages

Prediction Markets: this company saw the future of its products and competition months in advance. Case Study A large animal health company faced many challenges in the highly competitive, $50 billion market for its products. R&D costs were high. The regulatory process would be costly and unpredictable. The market for products under development was uncertain. And competitors were rumored to be considering bold moves. The company needed highly

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