Case Study
Precision Farming Paying Back
McCARTHY CROPPING – NEW ZEALAND Water is a valuable resource but for the Mitchell and Webster Group it is quite literally liquid gold. The Group was formed by the Mitchell and Webster families in 1972 and now runs two businesses; T opflite Ltd specialising in small animal feed and Mitchell and Webster Ltd selling grains such as sunflower, barley and wheat. The farming enterprise consists of 1400 hectares (3,460 acres) of land in the Nor