Case Study
Powering Real-Time Recommendations
The #1 Platform for Connected Data neo4j.com WHITE PAPER Powering Real-Time Recommendations with Graph Database Technology Jim Webber, Chief Scientist, Neo4jneo4j.com 1 White Paper The #1 Platform for Connected Data “You May Also Like...” “You may also like” is a deceptively simple phrase that encapsulates a new era in customer relationship management. In offering tailored suggestions, businesses maximize the value they deliver by providing highly targeted, real-time product recommendations to their online consumers. This ability to make compelling offers requires a new generation of technology. That technology must capture the customer’s buying history and also instantly analyze their current choices, before immediately matching them to the most appropriate product recommendations.