Pepe Jeans Success Story It is 1973, in the heart of Portobello Road Market, London. The euphoria in the air is palpable. A crowd of raucous kids arrives by subway, bus or bike from all parts of London to converge on the city’s cutting-edge clothing market in a bid to lay their hands on an elusive pair of iconic jeans which are the talk of the town! It was there in 1973 under the bridge in Notting Hill that Pepe Jeans London was bor

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