Case Study
Pearson streamlines social media listening and monitoring with Tracx
Pearson is the world’s leading learning company, providing educational materials and services and business information through the Financial Times Group. Pearson serves learners of all ages around the globe, employing 41,000 people in more than 70 countries. Social media plays a business critical role across all of Pearson’s major businesses: PreK-12, Higher Education, Professional and Assessment, as well as from a corporate perspective. ABOUT