Patient Engagement Guide for Sponsors and CROs Authored by: Melissa Newara, eSource Subject Matter Expert, Medrio2 Patient Engagement Guide for Sponsors and CROs Now, more than ever, sponsors and CROs need to prioritize including patient engagement in their study builds from the ground-up. This involves defining processes to remove barriers for access, increasing awareness and education for clinical trials, and creating effective exchanges between patients and their clinicians. Experts continue to find that patient-centric trials recruit eligible part icipants in half the time of traditional trials and are 20% more likely to go to launch. 1 But effective, sustainable patient engagement goes beyond single-focused solutions for recruitment and retention. Sponsors and CROs must

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