Case Study

Palm Beach Atlantic University Case Study

Palm Beach Atlantic University Case Study

Pages 2 Pages

The Customer Located in gorgeous ocean-front West Palm Beach, Florida, Palm Beach Atlantic University (PBA) is an interdenominational Christian liberal arts school that offers more than 50 undergraduate and graduate majors to over 3,900 students of all faiths and backgrounds. PBA was founded in 1968 by a local pastor and lay persons with strong commitments to the central role of the teachings of Christ in higher education. The University’s core guiding principles are centered on its mission to instill a love for country, traditional American values, an understanding of and appreciation for the free enterprise economic system, and the importance of student involvement in community service outreach.

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