Packard Bell

5 Pages

CASE STUDY Packard Bell Riverbed Steelhead ® Appliances Enable a Consolidation Strategy for Consumer Electronics Maufacturer Packard Bell (www.packardbell.com) is one of the leading suppliers of not only PCs and notebooks for the consumer market, but also MP3 players, portable GPSs, and home multimedia solutions. Formed in 1991, Packard Bell has become one of Europe’s most popular consumer brands. According to the GFK research firm Packard B

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