Case Study

Our client is a large franchised martial arts training program, with locations throughout the Mid-Atlantic.

Our client is a large franchised martial arts training program, with locations throughout the Mid-Atlantic.

Pages 2 Pages

code SOLUTIONS mouse-pointer Digital Branding In collaboration with our client's video team we created video assets to be served as YouTube pre-roll ads. Topic and interest based targeting strategies for customers looking for fitness advice on that social network were implemented. Display Advertising Incorporated a digital advertising strategy that blended topic and interested based targeting with media placements. CLIENT Our client is a large franchised martial arts training program, with locations throughout the Mid-Atlantic. TARGET AUDIENCE Men, women, teens and children who want to achieve peak fitness and learn self-defense skills. CHALLENGES Growing enrollment, achieve a better than $45 Cost Per Lead, and create a digital marketing initiative that drives demand and ta

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