www.ordergroove.com info@ordergroove.com (866) 253-1261 Problem Zabar’s customers wanted to receive their favorite Zabar’s products on a regular basis, especially when they couldn’t make it to the iconic NYC storefront. Zabar’s was looking for opportunities to increase customer retention and lifetime value via subscriptions, as well as balance out the seasonality of their online gift basket business. Zabar’s launched an in-house subscription

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