Case Study
On the Road with Team Sky
When bike-cleaning business Muc-Off wanted to become Team Sky’s official supplier of care products, Santander came up with a finance package that would help fast-track the company into the hugely popular road bike market. Muc-Off is a cleaning and lubricant brand for top bike riders and racers. The company started life supplying a series of products to help mountain biking fanatics keep their machines clean. The brand grew steadily, as en