Case Study
Nissan - North American development programme
Nissan - North American development programme Bringing confidence and control to a major rebranding initiative We’ve been working with Nissan for more than 25 years – bringing confidence and control to their complex major programmes around the world. Key information Location: North America Date started: 2000 Completion date: Ongoing Client type: Automotive retailer Key services: Project management, programme management Chief among these has been the car manufacturer’s ongoing global rebranding initiative. This worldwide programme comprises the development or redevelopment of over 7,000 dealerships in 157 countries. In North America, we’ve been Nissan’s programme manager since the initiative began in 2000. In all, we’re overseeing the development and redevelopment of more than 1,050 retail