Customers & Industries: Nighthawk Intelligence Industry: Banking/Finance Product(s): DecisionTools Suite Application: Private label credit card (PLCC) accounts for major electronics retailer Summary A major electronics retailer's financial services department needed to increase the profitability of its private label credit card. Nighthawk Intelligence used the DecisionTools Suite to examine ineffi ciencies and improve marketing. DecisionTools Suite Home Customers & Industries Nighthawk Intelligence Palisade provided an effi cient and eff ective way of communicating complex quantitative information that was key for change management to occur, helped transform the way operational leaders formed decisions and measured results, and off ered the resources necessary to quickly transform an entir

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