Case Study
Nextopia Increases Conversion Rate by 39%
OKA: An Introduction Established in 1999 as a mail order catalogue, OKA (www.okadirect.com) offers an entire range of products for the home including sofas, upholstered furniture, dining tables and chairs, curtains, storage, beds, headboards and linen, rugs, lighting and so much more. Over the last 14 years, OKA has developed into a multi-channel retailer currently operating 11 shops across the United Kingdom, alongside a mail order, on