Adobe Customer Story NetApp: data management across flash, disk, and cloud. Enterprise storage leader uses Adobe Marketing Cloud to improve digital experiences. “Adobe Marketing Cloud enables us to be more strategic with changes to our digital marketing initiatives. In addition to enhancing customer experiences, it helps to save time, money, and resources.” Tim Chen, Manager of Digital Experience, NetApp RESULTS SOLUTION Adobe Marketing Cloud including Adobe Analytics and Adobe Target solutions Adobe Professional Services Rich INSIGHT into overall customer base and audience segments Increased engagement by KEYWORD and conversion by 13%, measured by click-through rates Transformed marketing teams into a COLLABORATIVE business group Added SCALABILITY and new digital capabilitiesAdob

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