Case Study

National healthcare provider increases mobile phone calls by 43% on Google Maps

National healthcare provider increases mobile phone calls by 43% on Google Maps

Pages 6 Pages

Map Labs partnered with a Fortune 500 healthcare provider, managing over 250 Google Business Profiles to significantly enhance patient engagement. This optimization led to a 43% increase in mobile calls and a 34% rise in website visits, all while reducing costs by 20 times compared to paid advertising. The collaboration enabled streamlined management and reporting of profiles, making Google Maps the top patient engagement channel and demonstrating its cost-effectiveness with an $11 cost per lead compared to $217 for paid ads, showcasing substantial savings and improved marketing efficiency.

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