Multi-unit retail & dining development leverages Zenreach to gain insight into individual customer bases. The Challenge 5.6:1 ROAS The Solution Apple Valley Mountain Village is a complex of four shops and eateries tucked into the leafy foothills near Great Smoky Mountains National Park in Tennessee. Located minutes from the park's low-key Townsend entrance, Apple Valley caters to the Smokies' visitors, meaning more than 12 million people in 2020. From a customer experience perspective, Apple Valley Mountain Village has a distinct setup as a single site containing four individual business entities: The Mountain Store, which sells outdoor apparel and accessories, The General Store, which sells souvenirs and home decor, Apple Valley Cafe, a full-service restaurant and beer bar, and T

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